Essential Reading

The Feel of the Deal

Acquisitions Journey

Buying and selling a business is often shrouded in mystery. But no more.

The Feel of the Deal is an educational read for anyone interested in or doing business.

A rare opportunity to get inside the head and heart of the CEO

Robert Sher opens up his thoughts and feelings during the four-year acquisitions journey.

This book is a new kind of how-to business guide — the inside story, fun to read, and easy to implement. Following the story, 15 essays re-frame the usable lessons in plain talk.

Key Takeaways:

  • Approaches for learning the real truth about the business you are buying.
  • How to analyze a business.
  • How to find who’s eager to sell their business.
  • What it feels like to do a deal.
  • What it is like to buy a business.

1 to Ponder

Paperback

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Testimonial

“The Feel of the Deal is a wonderful story of how the emotional elements of an acquisition are intertwined with hard business analysis to result in a “win-win” result for both buyer and seller. Sher shows us how he combined rigorous financial analyses with the nuances of the “negotiating dance” that takes place between buyers and sellers. Any business owner wanting insights on the ups and downs of acquiring another company – especially a competitive firm – would find The Feel of the Deal both educational and enjoyable.”

Paul Witkay, Founder and CEO,
Alliance of Chief Executives
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